Building Littlefoot Matcha: Week Five
WEEK FIVE TASKS
Social Media Templates
After creating the Mini Social Media Strategy I had a clear idea on what social media templates I wanted/needed. I want to keep the images/videos as the main focus of the account, but graphics are always needed. I could have moved forward with the graphic design service here but I moved forward with another custom proposal and ended up with 7 graphic templates for $250.
Email Marketing
We have this email marketing service but I wanted to talk to Krystal our email marketing guru on what was needed. Knowing I want to have emails set up, I wasn’t sure what exactly was needed for a brand just getting started. She suggested: Welcome Email, Purchase Thank You, Post Purchase Review, and Abandoned Cart. We moved forward with those and it cost: $1,750. Krystal will be setting these up for me in Klaviyo. Otherwise, all the designs for email are in Figma and I will be able to customize those and send additional emails such as my launch email, newsletter, etc.
A first look…
Editorial Calendar
We have an editorial calendar service here where we can build you a calendar monthly based on your strategy. I took this one into my own hands to save some money - the Mini Social Media Strategy really helped me map out the content I want to see in the calendar. We build this in Google Sheets and I will update weekly/monthly.
Running Service Costs:
Branding: $1,000
Timeline: 3 Weeks
Website: $3,000
Timeline: 4 Weeks
Photoshoot: $3,000
Timeline: 2 Weeks
Insert Card Design: $300
Timeline: 1 Week
Tagline Writing: $200
Timeline: 3 Business Days
Mini Social Media Strategy: $1,250
Timeline: 14 Business Days
Social Media Templates: $250
Timeline: 7 Business Days
Email Marketing: $1,750
Timeline: 14 Business Days
Running Total: $10,750
Follow the video series with more insight to building the brand as as whole: @norevisions.co