2025 Marketing Calendar
Dates you need to know for your 2025 social media and campaign calendars
JANUARY 2025
Jan 1 - New Year
Jan 4 - Trivia Day #TriviaDay #NationalTriviaDay
Jan 5 - Golden Globes
Jan 6 - 26 Australian Open (tennis)
Jan 10 - AFI Awards
Jan 12 - Critics Choice awards
Jan 14 - Organize your home day #organizeyourhomeday
Jan 19- World religion day #worldreligionday #religionday
Jan 20 - MLK Day
Jan 23 - Feb 2 - Sundance Film Festival
Jan 23 - 25 - Winter X Games (Aspen)
Jan 24 - Compliment day #complimentday #nationalcomplimentday
Jan 25 - Opposite Day #oppositeday #nationaloppositeday
Jan 27 - Jan 30 - Haute Couture Spring/summer 2024
Financial Wellness Month
January New tech launches
NFL Playoffs
Capricorn Season (December 22 - January 19)
Aquarius Season (January 20 - February 18)
Food Trends (Tiktok Season)
Influencer Trips (Tiktok Season)
SMU Sorority Rush/ Baylor Rush/Other winter schools rush (Tiktok Seasons)
FEBRUARY 2025
Feb 2 - Grammys
Feb 9 - Superbowl
Feb 11 - International Day of Women and Girls in Science #WomenInScience
Feb 13 - 18 - NYFW
Feb 14 - Valentine’s Day
Feb 16 - NBA All Star Weekend
Feb 17 - Random Acts of Kindness Day
Feb 20 - 24 - LFW
Feb 25 - Mar 3 - MFW
Black History Month
Aquarius Season (January 20 - February 18)
Pisces Season (February 19 - March 20)
MARCH 2025
Mar 2 - Oscars/Academy awards
Mar 4 - Mardi Gras (Tik Tok Season)
Mar 7 - 15 - SXSW
Mar 8 - International Women’s Day
Mar 9 - Daylight savings begins
Mar 14 - Pi Day
Mar 16 - TBD - March Madness
Mar 17 - St Patrick's Day
Mar 20 - Spring Starts
Mar 31 - International Transgender Day of Visibility #TransDayofVisibility #TDOV
Women’s History Month
Pisces Season (February 19 - March 20)
Aries Season (March 21 - April 19th)
College Spring Break (Tiktok season)
April 2025
Apr 1 - April Fools
Apr 5 + 7 - NCAA finals (march madness)
Apr 7 - Apr 13 - Masters (golf) (also Tiktok season)
Apr 11 - National Pet Day
Apr 11 - 13 - Coachella Weekend 1 (Tiktok season)
Apr 12 - Apr 20 - Passover
Apr 18 - 20 - Coachella Weekend 2 (Tiktok season)
Apr 20 - Easter Sunday
Apr 20 - 4/20
Apr 22 - Earth Day
Apr 25 - Apr 27 - Stagecoach (Tiktok season)
April TBD- Stanley cup playoffs begin
Ranging Dates - Spring Break
Aries Season (March 21 - April 19th)
Taurus Season (April 20 - May 20)
May 2025
May 3 - Kentucky Derby
May 5 - Cinco De Mayo
May 5 - Met Gala (Tiktok season)
May 11 - Mother's Day
May 13 - 24 Cannes Film Festival
May 23 - May 25 - Monaco Grand prix (auto racing)
May 25 - June 8 - French Open (tennis/Paris)
May 26 - Memorial Day
May 28 - World Hunger Day
Asian Heritage Month
Taurus Season (April 20 - May 20)
Gemini Season (May 21 - June 20)
June 2025
June 5 begins - NBA Finals
June 12 - 15 - US Open (golf)
June 15 - Father's Day
June 16 - 20 - Cannes Lions
June 20 - Summer Starts
June 24 - June 29 - Haute Couture Fall/Winter 2024-2025
June 30 - July 13 - Wimbolden
June TBD - Stanley Cup Finals
Ranging Dates - School’s out
Gemini Season (May 21 - June 20)
Cancer Season (June 21 - July 22)
Trips to Europe (Tiktok season)
Positano (Tiktok season)
Private Chefs in the Hamptons (Tiktok season)
July 2025
July 4 - Fourth of July
July 5 - July 27 - Tour De France
July 15 - Social Media Giving day
July 15 - National Clean Beauty day
July 16 - National ice cream day
July 17 - World Emoji Day #Worldemojiday
July 30 - International Friendship Day
TBD - Amazon prime (July sale)
TBD - Paris Couture should be first week of July
Cancer Season (June 21 - July 22)
Leo Season (July 23 - August 22)
Influencer Weddings (Tiktok season)
August 2025
Aug 8 - International cat day #internationalcatday
Aug 12 - International Youth Day #youthday #internationalyouthday
Aug 24 - Sep 1 - Burning Man (most likely)
Aug 25 - TBD (september) - US Open (tennis/NYC)
Aug 26 - National dog day #NationalDogDay
Aug 26 - Women’s Equality Day #WomensEqualityDay
TBD - Lollapalooza
TBD - Venie film festival
TBD - Telluride film festival (most likely end of aug - start of september)
TBD - Summer X Games
TBD - Academy of Country Music Awards
Black Business Month
Back to School Season
Fall Starts
Leo Season (July 23 - August 22)
Virgo Season (August 23 - September 22)
Bama Rush (Tiktok season)
Decorating Dorm Rooms (Tiktok season)
September 2025
Sep 1 - Labor Day
Sep 11 - 9/11
TBD - NYFW
TBD - LFW
TBD - MFW
TBD - PFW
TBD - Toronto Film festival
TBD - New york film festival
TBD - MTV video music awards (most likely)
TBD - Primetime emmy awards (most likely)
TBD - People choice country awards (most likely)
Hispanic Heritage Month
Virgo Season (August 23 - September 22)
Libra Season (September 23 - October 22)
Burning Man Recap (Tiktok season)
Basic Girl Fall (Tiktok season)
NYC (Tiktok season)
October 2025
Oct 1- 2 - Yom Kippur
Oct 5 - International Teachers Day #WorldTeachersDay
Oct 10 - World Mental Health Day #WorldMentalHealthDay
Oct 10 - Indigenous People’s Day
Oct 11 - National Coming out day
Oct 13 - Columbus day
Oct 31 - Halloween
TBD - ACL festival
TBD - World Series (baseball)
Domestic Violence Awareness Month
Global Diversity Awareness Month
National Bullying prevention Awareness Month
National cyber security Awareness Month
Libra Season (September 23 - October 22)
Scorpio Season (October 23 - November 21)
Halloween Costumes (Tiktok season)
November 2025
Nov 2 - Daylight savings (ends)
Nov 8 - STEM day #STEMday (BBG?)
Nov 9 - Social Media Kindness Day
Nov 11 - Veterans Day
Nov 13 - World Kindness Day #WKD
Nov 27 - Thanksgiving
Nov 28 - Black Friday
Nov 29 - Small Business Saturday (Saturday following thanksgiving day)
Rangings Dates - Election Day
TBD - CMA Awards (most likely)
TBD - Grammy award nominations (most likely)
Men's Health Awareness Month (No-shave november and “movember”)
Scorpio Season (October 23 - November 21)
Sagittarius Season (November 22 - December 21)
Basic Girl Fall Cont. (Tiktok season)
Early Christmas (Tiktok season)
December 2025
Dec 1 - Cyber Monday: Monday following thanksgiving day (US)
Dec 2 - Giving Tuesday: Tuesday following Thanksgiving Day (US)
Dec 3 - International day of persons with disabilities
Dec 14 - Dec 22 - Hanukkah
Dec 21 - Winter starts
Dec 25 - Christmas Day
Dec 26 - Jan 1 -Kwanzaa
Dec 31 - Jan 1 - New Years Eve
TBD - Oscar shortlist should be announced
AIDS Awareness month
Sagittarius Season (November 22 - December 21)
Capricorn Season (December 22 - January 19)
Art Basel Miami (Tiktok season)
College Acceptances (Tiktok season)